

‘Comparative advertising’ was close to the line but okay
The Schick razor company recently complained to the National Advertising Division (an ad industry regulatory body administered by the Better Business Bureau) about ads created by the Dollar Shave Club. Schick believed the ads accused name-brand razor companies of engaging in price-gouging and ripping off customers by charging extra for useless features. One Shave Club ad showed a razor customer at a drugstore receiving a “free gift” of a kick in the groin along with his name-